Date: 1st & 2nd March 2012
Venue: Bath Ventures Innovation Centre, Carpenter House, Broad Quay, Bath BA1 1UD
We have an ageing population, but a reducing health and social care budget. Increasingly individuals will be expected to self-purchase products and services that will allow them to live independently. This will provide a large ‘silver’ consumer market for products that are designed and priced appropriately. Although there is some awareness amongst industry of this market opportunity, there is significant scope for more inclusive design of mainstream products that enhance independent living or support specific tasks and activities.
In collaboration with KT EQUAL, a consortium of UK researchers dedicated to extending the quality life for older and disabled people, and the ALAN (Assisted Living Action Network), will jointly host this event to raise awareness of the scale of the market opportunity; explore the needs of this population; how they are translated into design requirements to drive product innovation; and what kinds of design tools and approaches can support design for an aging population. The programme includes a round table discussion on the challenge of getting products to market. The event will bring together commercial partners, users and academics.
Limited spaces for ALAN Networking Dinner!
7-10pm Thursday 1st March, 2012
Aperitif, three course dinner, fine wine and networking!
Seminar
9.30- 15.45pm Friday 2nd March, 2012
Download programme details and speakers
Dinner and conference – £80
Conference only – £50
